Filed under: Products and services, Consumer experience, Apple Inc (AAPL), Marketing and advertising, iPhone, Smartphones

Apple Inc. (NASDAQ: AAPL) Chief Executive Steve Jobs has a funny way of showing he’s sorry.

The $100 merchandise credit that Jobs offered last week to consumers outraged by the $200 iPhone price cut came with a catch: people can’t use it on the popular iTunes service, according to Bloomberg News. As is typical, Apple doesn’t have an explanation. My guess is that Jobs wants people to use the credit for new Mac computers, iPods or to buy their friends a new, cheaper iPhone.

Now, despite what people wrote in response to my last Apple post, I actually am a fan of the company. The iPod is one of the greatest technological gizmos ever invented even though my particular one drives me bonkers from time to time. I’m even trying to convince my wife to buy a Mac.

Apple does have a right to place limits on its generosity to prevent abuse, but prohibiting customers from using its most popular service is baffling.

Then again, Apple does things on its own terms, including apologizing.

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This entry was posted on Saturday, September 15th, 2007 at 1:18 am and is filed under Stocks Money News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.